The Colombian urban music singer Karol G is expanding her legacy beyond the stage by venturing into the business world. She will be opening three new ventures in Medellin: a bar, a restaurant, and a nightclub.
The artist, known as La Bichota, has given her new projects names that have personal significance: “Carolina,” “Provenza,” and “El Callejon del Gato.” These initiatives reflect her desire to connect more deeply with her audience in her hometown while exploring new professional spheres.
In recent days, rumors about the opening of these new establishments had been circulating on social media. However, Karol G had not commented on the matter, leaving her fans in eager anticipation of an announcement. Finally, the news was confirmed through the singer’s social media accounts and the official accounts of her new businesses, where she also shared preliminary details about what visitors can expect from her new ventures.
Karol G’s three new businesses in Medellin
The new projects embody Karol G’s essence and vision. According to the official accounts for each establishment, the singer wrote that her new spaces represent “a tribute to all the delights and craziness I discovered while traveling the world, mixed with the culture and flavor that define us. Today, we celebrate not only the opening of these spaces but also the passion, essence, and dreams that brought them to life.”
Each venue boasts a unique concept infused with the singer’s personal touch. El Callejon del Gato, for instance, is a nightclub where Karol G promises visitors will experience “the best perreo [a type of dance] of their lives.” Meanwhile, Carolina and Provenza are dedicated to gastronomy.
Carolina, named after the singer herself and the title of one of her songs, is a restaurant that promises to offer “a culinary masterpiece served with love and enjoyed with pleasure.”
Provenza, inspired by another of her musical hits, is a terrace pub designed to evoke the experience of being “close to the sea.”
Social media users have expressed great excitement about the official opening of these establishments, which aim to capture the vibrant and authentic energy of Karol G, one of today’s most celebrated and beloved artists.